為開發iWatch 蘋果積極求才
Apple reportedly hiring for iWatch launch in late 2014
(TrustedReviews, July 15, 2013) —Apple has embarked on a hiring spree to tackle design problems with its “iWatch” wrist computer, bringing in fresh expertise amid concern that the launch of its first new product since the death of Steve Jobs could be at least a year away.
蘋果公司已開始大力招聘人才以解決其「iWatch」腕戴式電腦的設計問題。此次蘋果引進新的專業技術之時，人們擔心該公司還需要至少一年時間，才能發表賈伯斯(Steve Jobs)去世後的第一種新產品。
The company has begun hiring “aggressively” for the project in recent weeks, say people familiar with Apple’s plans for the wearable device, a move which shows it has stepped up development but which raises questions over the ability of its own engineers to develop wearable technology.
熟悉蘋果可穿戴設備計畫的人表示，最近幾週蘋果公司已開始為這一專案「積極」招募新血，此舉表明蘋果要加強研發，不過這也令人們懷疑蘋果原有工程師在可穿戴技術上的研發能力。
As Apple moves from iPods, iPhones and iPads into an entirely new category of product, it is looking beyond its existing staff in Cupertino for the talent required to build it – an indication that the endeavor involves “hard engineering problems that they’ve not been able to solve”, according to one source.
由於蘋果正從iPod隨身媒體播放機、iPhone智慧型手機和iPad平板電腦轉向一個全新品項，該公司正從加州庫比提諾(Cupertino)總部的現有員工以外尋找開發這一產品所需人才。根據一位提供消息人士的說法，此舉表明蘋果正在努力解決「他們迄今無法解決的高難度工程問題」。
Tim Cook, Apple’s chief executive, could still decide not to launch the product, just as past ideas have been scrapped. However, the iWatch – a brand for which Apple has made several applications to trademark – has now progressed from an exploratory phase to having several dozen employees dedicated to its development.
蘋果執行長庫克(Tim Cook)仍有可能像對待過去那些被拋棄的創意一樣，決定不推出這一產品。不過，iWatch（蘋果已為這個品牌提出了好幾項商標申請）如今已從探索階段進展到研發階段，有幾十名員工專職投入研發。
The timing of the hiring spree implied the iWatch would not be ready for launch until the latter part of next year, said people familiar with Apple’s thinking, a blow to some investors who have been eager to see evidence that Apple’s innovators still have the ability to create or redefine new product categories.
熟悉蘋果思路的人表示，此輪密集招聘的時機意味著，iWatch最快也要到明年下半年才能推出。這對一些投資者來說是一個重大打擊，這些投資者急切地想找到證據，證明蘋果的創新研發者仍具有創造或重定義新產品品類的能力。
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